Terms of Use

Last updated: 9/30/2025

These Terms of Use (the “Terms”) are a binding agreement between you and OptiConvert and govern your use of the website and services at opticonvert.ai (the “Service”). By accessing or using the Service, you agree to these Terms, our Privacy Policy, and our Cookie Policy.

1) The Service

OptiConvert provides a web‑based, AI‑assisted CRO auditing tool that analyzes user‑submitted URLs and produces scores and recommendations (“Audits”). The Service is marketed to users in the United States and intended for business use.

2) Eligibility & accounts

• Age requirement: You must be 18 years or older (or the age of majority in your state) to use the Service. The Service is not directed to children under 13.
• Registration: provide accurate information, verify your email, and keep your credentials secure. Google Auth sign‑in is supported.
• Security: two‑factor verification (2FA) is available but not required. You are responsible for all activity under your account.

Acceptable use

• Authority to analyze: you represent and warrant that you own, control, or otherwise have lawful rights to submit each URL for scraping and analysis, and that doing so does not violate the target site’s terms or applicable law.
• Prohibited conduct includes: unlawful use; submitting or attempting to extract sensitive personal data; security testing or interference; circumventing credits, rate limits, or access controls; reselling, sublicensing, or sharing accounts; scraping or reverse engineering OptiConvert; or using outputs to train or build a competing model/service.

Payments

• Subscriptions: billed monthly through Stripe. Manage payment methods, invoices, cancellations, and plan changes via the Stripe Customer Portal or at /account/billing.
• Demo: each user receives two demo runs with a limited view of results.
• Credits: full Audits consume credits. Purchased credits expire 365 days after purchase, are non‑refundable, non‑transferable, and not currency.
• Upgrades (Free → Paid): you receive the full month’s credits immediately upon payment.
• Upgrades (Paid → higher‑priced plan): you pay a pro‑rated amount (new plan cost minus old plan cost for the remainder of the period) and receive a pro‑rated number of credits immediately aligned with the amount charged. The renewal date does not change.
• Downgrades: take effect at the end of the current billing period; no refunds or mid‑cycle credits.
• Cancellation: you may cancel at any time; your subscription remains active until the end of the paid period; no refunds for partial periods.
• Payments & taxes: processed by Stripe. You authorize recurring charges for subscription fees, taxes, and any additional purchases. Invoices/receipts are available in the Portal. We do not store full card details.

5) Ownership & licenses

• Your Content: you retain all rights in the URLs and any business context you submit. You grant OptiConvert a worldwide, non‑exclusive license to host, copy, process, and display Your Content as necessary to provide, secure, maintain, and improve the Service.
• Outputs: we grant you a limited, non‑exclusive, non‑transferable license to use Audit outputs for your internal business purposes. You must not publish third‑party content (e.g., logos/screenshots of pages you do not own) without permission.
• Our IP: the Service, software, schemas/prompts, orchestration, and UI/UX are owned by OptiConvert and its licensors. The product is not open source.

6) Privacy; data deletion

Your use of the Service is governed by our Privacy Policy. The in‑app “Delete my data” control deletes personal data from OptiConvert databases but does not automatically delete information held by independent providers (e.g., Stripe invoices/receipts, Google Analytics aggregates), which may retain data as required by law or their policies.

7) Accessibility

We strive to meet WCAG 2.1 Level AA where feasible. This is an objective, not a guarantee or service‑level agreement.

Disclaimers

THE SERVICE AND ALL AUDITS/OUTPUTS ARE PROVIDED “AS IS” AND “AS AVAILABLE.” WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON‑INFRINGEMENT. AI‑GENERATED OUTPUTS MAY CONTAIN ERRORS OR OMISSIONS. OPTICONVERT DOES NOT GUARANTEE RESULTS, UPTIME, OR THAT THE SERVICE WILL BE ERROR‑FREE OR UNINTERRUPTED.

9) Limitation of liability

To the maximum extent permitted by law, OptiConvert’s total liability for all claims arising out of or relating to the Agreement shall not exceed the amounts you paid to OptiConvert for the Service in the twelve (12) months before the event giving rise to liability. OptiConvert will not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenue, data, or goodwill.

10) Indemnification

You will defend, indemnify, and hold harmless OptiConvert and its affiliates, officers, directors, employees, and agents from and against any claims, damages, losses, liabilities, and expenses (including reasonable attorneys’ fees) arising out of or related to: (a) Your Content; (b) your use of the Service in violation of these Terms or law; or (c) your submission of URLs for which you lack rights to authorize scraping/analysis.

11) Suspension & termination

We may suspend or terminate access immediately for violations of these Terms, suspected fraud, non‑payment, or legal risk. Unused or expired credits are not refundable.

12) Arbitration agreement; class‑action waiver; jury trial waiver

PLEASE READ THIS SECTION CAREFULLY. IT REQUIRES ARBITRATION ON AN INDIVIDUAL BASIS FOR MOST DISPUTES.

• Agreement to arbitrate. You and OptiConvert agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Service (collectively, “Disputes”) will be resolved by binding arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules (including the Consumer‑Related Disputes Supplementary Procedures if applicable), except that either party may (i) bring an individual action in small claims court within its jurisdictional limits, or (ii) seek injunctive or other equitable relief in a court of competent jurisdiction for actual or threatened infringement, misappropriation, or violation of intellectual property or confidentiality rights.
• Governing law; seat; procedures. The Federal Arbitration Act (FAA) governs the interpretation and enforcement of this §12. The seat of arbitration is New York County, New York. The arbitration may be conducted by video, phone, or in person as the arbitrator deems appropriate. The language is English. Judgment on the award may be entered in any court with jurisdiction.
• Class‑action and representative‑action waiver. YOU AND OPTICONVERT AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN YOUR OR ITS INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING.
• Jury trial waiver. You and OptiConvert waive the right to a trial by jury for all Disputes that are not resolved in small claims court.
• Fees and costs. The AAA rules will govern payment of arbitration fees. Each party bears its own attorneys’ fees and costs unless the arbitrator determines a fee‑shifting statute or rule applies.
• 30‑day right to opt out. You may opt out of this arbitration agreement by sending written notice to hello@opticonvert.ai within thirty (30) days after you first accept these Terms. Your notice must include your name, the email associated with your account, and a clear statement that you wish to opt out of arbitration. Opting out does not affect other provisions of these Terms.
• Severability. If the class‑action waiver is found unenforceable, this §12 will be severed and the Dispute will proceed in court. This §12 survives termination of the Terms.

13) Governing law & venue

These Terms are governed by the laws of the State of New York, without regard to its conflicts‑of‑law rules. For any claim that is not subject to arbitration (including requests for injunctive relief), the exclusive jurisdiction and venue shall be the state and federal courts located in New York County, New York.

14) Changes

We may update these Terms from time to time. If we make material changes, we may notify you by email or in‑app. Your continued use of the Service after changes become effective constitutes acceptance of the revised Terms.

Contact

Questions about these Terms? Contact us at hello@opticonvert.ai.